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The recent “super-bloom tourism” in California serves as an example of how viral photos can cause lasting damage to public lands. While geotags certainly can be useful in some situations, more people and organizations are encouraging social media users to think carefully before posting images with geotags. One of Leave No Trace’s social media guidelines is to “Tag Thoughtfully” and avoid tagging (or geotagging) specific locations. Instead, tag a general location such as a state or region.

Following in the footsteps of Jackson Hole, Wyoming, the Alabama Hills Stewardship Group is asking visitors to consider responsible social media tagging. The idea is to replace the actual geographic location with “Tag Responsibly, Keep Inyo Wild”—or replace the tag with a location of the general area such as #inyocounty. The #nogeotag hashtag is also gaining popularity.

Please help us manage this very delicate eco-system by always tagging responsibly.


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